Replacement wear parts now a click away for Spanish-speaking industrial users
Tuesday, July 17th, 2007
With an eye toward convenience for customers in Central and South America, as well as Hispanic and bilingual customers in the U.S., Columbia Steel announces a Spanish language version of its website, www.columbiasteel.com.
â€œWe’ve offered some of our most popular product literature in Spanish for many yearsâ€ said Alan George, Columbia Steelâ€™s Marketing Communications Manager, â€œso it’s a logical next step to improve our customer service.â€
Easy access to the translated website is located on the Columbia Steel homepage and throughout the site, via a link in the upper right of each page. In addition to company capabilities, the Spanish site offers the same helpful features as the English counterpart, including a site search engine, product recommendations and literature, and agent and employee recruitment information.
The website is also intended to support representation of the U.S. wear parts manufacturer by its authorized distributors. â€œWe want to make it easy for Spanish-speaking industry professionals to learn more about us and how our wear parts can improve their operationsâ€, said George.