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Celebrating Success Thanks to Hillhead Show

Monday, July 19th, 2010

Despite only recently launching into the UK, one lubricants company is celebrating real success after receiving a huge surge in interest and orders at the recent Hillhead 2010 show in Buxton.
Industrial Speciality Lubricants is the exclusive UK distributor of Whitmore’s high performance range of lubricating products in the UK, and took the decision to celebrate their launch earlier this year with a stand at the show.
“Interest exceeded all of our expectations and we’re thrilled with the fantastic leads we’ve received” explained Leanne Combrinck, Marketing Assistant at ISL. “Not only have we already secured business from the show, but our offer of free cost and efficiency audits has been really well received and the diaries of our specialist engineers are filling up fast.”
The company is distributing Whitmore’s full range across the UK, and boasts their own dedicated servicing and support team for on-hand advice and guidance. “We’re all senior level, experienced professionals and it’s this expertise and industry knowledge which really sets us apart from others out there” Leanne added.
“Feedback from Hillhead shows that there is a real need for Whitmore’s quality products, and it was particularly good to be able to go through costs analyses for some potential clients to show just how much they could save by switching to a better quality lubricant. Many didn’t realise what a false economy it was to go for a non-speciality, basic, or cheap lubricant , but when they factored in the cost of replacing components due to increased wear and tear caused by poor lubrication, increased energy costs, plus the downtime while equipment is stopped, we were able to offer serious savings over the course of a year” Leanne concluded.
ISL is planning to attend a number of other exhibitions and events across the next year, but is inviting anyone who missed them at the show to call for lubrication advice and guidance, or to arrange their own free cost and efficiency check by calling 01782 710012, emailing or visiting them at
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