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The diamond industry has faced multiple challenges leading to a notable shifting of the industry landscape over the last few years, says personal liability company BDO South Africa.

Natural resources partner at the firm, Jacques Barradas, says the industry is in the midst of transformation that demands careful analysis and strategic foresight, following a 15% to 18% fall in diamond prices over the last year and lower volumes at market tenders.

BDO natural resources head Servaas Kranhold adds that the diamond market has experienced a notable downturn of late, largely owing to a confluence of macroeconomic factors.

The US market, for example, is a historically robust consumer of diamonds that has been grappling with recessionary concerns, which is impacting on the demand for gem-quality diamonds.

Additionally, China’s economy has not rebounded as swiftly as anticipated, following various Covid-19 lockdown measures implemented last year, which has led to subdued demand. These factors have combined to create a complex environment for diamond traders, causing prices to stagnate and volume declines.

Adding to this dilemma is an increase in diamond supply, coinciding with a contracting market. Notably, synthetic diamonds have contributed significantly to the volumes posing a considerable challenge.

The inability of current mining technology to consistently differentiate between synthetic and natural diamonds has led to further price suppression, Kranhold and Barradas explain.  

This scenario has been compounded by the emergence of new mining operations, such as De Deers’ Venetia Underground mine and the return of Russian diamond sources. With softer demand and increased supply, the industry faces a formidable challenge.

In the face of these challenges, the diamond industry is undergoing a fundamental transformation. Mining companies are re-evaluating their operational strategies to remain competitive in a low-price environment.

Many have shifted from opencast mining to underground operations locally, embracing technological advancements such as remote mining to reduce costs. This shift in approach signifies the industry’s resilience and willingness to adapt to changing circumstances.

While the immediate future of the diamond industry remains uncertain, a glimmer of hope exists for recovery. The transition from opencast to underground mining operations presents a potential catalyst for improved selling prices as costs increase and volumes decrease.

As more mines delve underground, the scarcity of resources and increased operational complexities could drive prices upward. However, this prospect hinges on the behaviour of diamond resources as mining goes deeper, BDO states.

The viability of underground operations relies on the ability of resources to maintain their size and footprint at greater depths.

Some mines face the challenge of diminishing resources as they go deeper, potentially rendering underground mining unfeasible. This poses significant considerations for larger listed diamond mines, which may need to weigh the feasibility of continuation against the backdrop of current prices and available resources.

In cases where ongoing mining proves unviable, the spectre of large traditional mines closing looms, potentially leading to substantial impacts on local communities and economies.

As the industry navigates these challenges, the importance of environmental, social and governance considerations cannot be understated.

Diamond mines are often integral to the economies of the communities in which they operate.

The potential closure of mining operations owing to macroeconomic factors could have far-reaching consequences, including a mass exodus of inhabitants leading to further urbanisation and the transformation of thriving communities into ghost towns.

“Balancing the economic imperatives of the industry with its broader societal responsibilities is a delicate yet necessary endeavour,” Barradas and Kranhold note.

The experts aver that the diamond industry finds itself at a crossroads, grappling with a complex web of market dynamics and external pressures.

The current state of reduced prices and increased supply poses challenges, yet the industry’s history of resilience and adaptation offers hope for the future.

As the industry shifts its focus towards underground operations and embraces innovative technologies, it remains to be seen whether these measures will spark a recovery in diamond prices.

While the short-term forecast may be uncertain, the diamond industry’s intrinsic value, both as a source of exquisite adornments and as a driver of economic growth, ensures that it will continue to shine, even in the face of adversity.

“As we navigate these uncharted waters, one thing is certain: the allure of diamonds, both natural and lab-grown, will persist, capturing the hearts and imaginations of generations to come.”